🔍
Found when locals search for an accountant
Hard to find — thin content means Google looks elsewhere first
Full service descriptions, your location, and your team — everything Google needs to put you at the top
The new site has roughly four times the content depth of the current one — giving search engines far more to work with when matching you to local searches.
📱
Your phone number always one tap away
Phone number not tappable — visitors have to write it down manually
Tap-to-call button visible at all times, on every screen size
Most visitors on mobile won't manually dial a number they can't tap. A click-to-call button removes that friction completely.
🤝
Your credentials and pricing front and centre
No trust signals visible without scrolling; fee schedule dated March 2016
CA ANZ accreditation, 40-year track record, and current fees visible as soon as the page loads
New visitors decide in seconds whether to stay or leave. Showing your credentials and pricing upfront turns browsers into enquiries.
Logo and phone number — number not tappable
One short paragraph about the firm
Services listed as names only — no descriptions
One client testimonial (Carmen)
Fee schedule — last updated March 2016
No contact form — visitors must open their email app
No map or directions to your office
No team photo or staff profile
Social share previews show no image
✓Tap-to-call button visible at all times
✓Full firm story — 40 years of pro-active advice
✓Every service described with clear benefit copy
✓Testimonial from Carmen featured prominently
✓Current fee guide with transparent fixed-fee packages
✓Contact form for after-hours enquiries
✓Embedded map — visitors can get directions in one tap
✓Team profile with credentials and CA ANZ accreditation
✓Rich preview card when sharing on LinkedIn or email
People searching "Auckland accountant" or "CBD chartered accountant" are more likely to land on your site — and stay.
More traffic
Transparent pricing up front means only serious, well-matched enquiries come through — less time fielding the wrong calls.
Clearer pricing
New clients can call, email, or fill in a form the moment they decide to get in touch — no extra steps, no friction.
Faster contact
CA ANZ accreditation, 1984 founding, and Xero partnership shown upfront — so trust is established before the first conversation.
Higher trust
The site works beautifully on a phone — which is how most people first visit when they find you through a search.
Mobile ready
You own the site outright — no monthly platform fees, no Wix branding, no limits on what you can add later.
You own it
Updating fees, adding a newsletter, or changing contact details takes minutes — no developer required.
Always fresh